Kids have access to all kinds of digital devices and parents know that. An important part of learning about the Internet is also learning how to use email.
The Belgian Startup Maily wants to create an email service for kids: Children can create messages using simple tools like digital pencils, brushes, photos, backgrounds, stickers, and their most commonly used expressions. Maily also allows parents and loved ones to reply to the child’s messages.
Maily is searching for investors on the British Equity-Based Platform Seedrs. They sought £250,000 and offered 20.00% of the company in shares. Currently they already received funds in the amount of £272,710, thus having given away 21.43% of equity. Their biggest investor is a Portugese VC called Faber Ventures, which invested £180.000.
Maily seems to be beyond the seed phase, since it already has a working prototype and a customer base: apparently they have 200 new users every day and 3000 mailys sent every day.
It is interesting to note that the Belgium Startup did not use a Belgian Equity-Platform, but instead went to the British Capital Market and then found an investor from Portugal, who used the platform (and not a separate deal) to invest in the platform.
